Resources

Office of Business Innovation

Innovation studio

Innovation Studio logo

Interested in Innovation & Entrepreneurship? Join us at one of our Innovation Studio events. These weekly events give WSU students exposure to innovation and entrepreneurship, offering free assistance towards development projects and business ventures.  The Innovation studio is geared towards helping students build skills, gain experience and connect with resources that they will need to succeed in a 21st-century workforce.

                                  For more information, please contact Joshua Asker at hi2578@wayne.edu

Small business assistance

TechTown Detroit

TechTown is Detroit's entrepreneurship hub. Offering a full suite of programs for both tech and neighborhood small businesses, Techtown is a nonprofit business service organization providing programs, education and resources for early- to growth-stage small businesses. Check out their entrepreneurship talks, events, workshops, and intensive 10-week DTX Launch Detroit summer accelerator for college students and recent               graduates.

     https://techtowndetroit.org/

Other resources at WSU

Courses:

Innovation & Entrepreneurship Courses at the Mike Illitch School of Business

○EI 1000 Entrepreneurial Explorations
■ Seminar series designed to expose students to entrepreneurship
and innovation through exercises and interaction with experienced
entrepreneurs and innovators.

○ EI 5000 Introduction to Entrepreneurship and Innovation
■ Introduces the integrative new venture development framework,
processes and tools applied throughout the program, and explores
opportunities, resources available and the local entrepreneurial
ecosystem.

○ EI 5400 Management and Leadership for Entrepreneurs
■ Topics include: the essential attributes of a successful entrepreneur
and innovation; development of effective networks and personal
relationships; working with and blending the strengths and talents
of others, group and team dynamics; effective leadership and
management; the everyday challenges of creating, owning and
running a new venture, and exploring the differences which arise
due to the type and size of the new venture.

○ EI 5900 Special Topics in Entrepreneurship and Innovation
■ Topics to be announced in the schedule of classes.

○ EI 5950 Directed Study in Entrepreneurship and Innovation

○ EI 6000 Entrepreneurship and Innovation Capstone
■ Combines seminars with a project-intensive learning experience
situated in the Detroit entrepreneurial ecosystem. Integrate and
apply accumulated learning experiences from previous courses to
the creation of a viable new venture and reach a decision whether
or not to proceed, pivot, or terminate a new venture, and plan how
to take these next steps.

○ EI 7000 Introduction to Entrepreneurship and Innovation
■ Exploration of entrepreneurship and innovation, introduces an
integrative new venture development framework along with
processes and tools applied throughout the certificate program;
explores opportunities, resources available and the regional
entrepreneurial ecosystem.

○ EI 7400 Management and Leadership for Entrepreneurs
■ Topics include: the essential attributes of a successful entrepreneur
and innovation; development of effective networks and personal
relationships; working with and blending the strengths and talents
of others, group and team dynamics; effective leadership and
management; the everyday challenges of creating, owning and
running a new venture, and exploring the differences which arise
due to the type and size of the new venture.

○ EI 7600 Marketing New Ventures
■ Topics include: product development vs. customer development;
market types; customer types; diffusion and adoption life cycle
theories and concepts; market opportunity analysis and product/
market fit; estimation of market size; value proposition; positioning
statement; marketing strategy and plan to launch and sustain a new
venture.


○ EI 7800 Special Topics in Entrepreneurship and Innovation

○ EI 7850 Directed Study in Entrepreneurship and Innovation

○ EI 7900 Entrepreneurship and Innovation Capstone
■ Combines seminars and discussions with a project-intensive
learning experience situated in the Detroit entrepreneurial
ecosystem. Integrate and apply accumulated learning experiences
from previous courses to the creation of a viable new venture;
reach a decision whether or not to proceed, pivot, or terminate a
new venture; plan how to take the next steps and/or continue to
pursue funding and achieve venture success.

○ FIN 7270 Entrepreneurs' Ecosystem
■ The course focuses on resources available to the entrepreneur,
such as incubators and accelerators as well as on the various
forms of financing the entrepreneur can access at different stages
of growth. While examining the unique financial issues start-ups
face, students are exposed to angel and superangel funding,
microloans, crowdfunding, and various types of the venture capital
funding avenues. From the entrepreneur's point of view, students
gain experience in pitching a business idea and learn the anatomy
of a successful business plan.

○ FIN 7280 Entrepreneurial Finance and Venture Capital
■ Focuses on the venture capital (VC) cycle and understanding and
analyzing the unique financial issues which entrepreneurial start-up
firms face. Two distinct perspectives are provided: (a) issues that
relate to the venture capitalist and (b) issues that relate to the
entrepreneur. As a result, the course should be of interest to those
pursuing careers in an entrepreneurial setting as well as those who
are interested in a career in venture capital firm, management
buyouts or private equity firm.

○ MGT 7660 Entrepreneurial Management
■ Nature of entrepreneurship and role of entrepreneur. Focus on
problematic issues involved in creating and managing a small
business. Emphasis on special knowledge and skills required of an
entrepreneurial manager. Individual students may act as
consultants to entrepreneurs or small business owner/managers.